As Apple Inc. (NASDAQ:AAPL) launched iPhone 6 and iPhone 6 Plus recently, the deals and attractive packages have already started flowing. Big telecom ventures of the U.S. like Verizon Communications Inc. (NYSE:VZ) and others announced lucrative deals on latest iPhones. While Verizon is ready for “eligible trade,” others are also not lagging behind.
Verizon’s and other’s “Contractual Deal”
Verizon, yesterday, announced that it was ready to offer 16 GB free data on iPhone 6, provided the customers offered eligible trading, viz. their older iPhone and a 2-year signed contract.
Meanwhile, Sprint Corporation (NYSE:S), which has already attracted a lot of eyeballs because of its surprising cost-cutting, said that the company shall enable customers to trade for three phones for one line. In return, Sprint would offer up to $300 in cash for one device and will also stand up to trade of any other competitor. T-Mobile US Inc (NYSE:TMUS), in this context, is ready for any lucrative offer to beat rivals and will give in $50 more.
Apple has already announced the price of iPhone 6 (starting at $199) which shall be accompanied with a 2-year contract. Another phone, iPhone 6 Plus shall sell at $299 starting price along with the contract. Both the devices will be available in the U.S. from September 19 onwards.
Wireless Industry Getting Intense
It is worth noticing that it is under very rare circumstances that the U.S. wireless carriers have offered discounts on iPhones. This move from almost all the big carriers of the nation is indicative of stiff and intense competition that is prevailing in the industry.
The reason for discounts on iPhones is hope. The four big wireless carriers are hoping people to reassess their choice by way of lucrative discounts in highly saturated market.
The new buzz word in this industry is ‘instalment options’ for buying phones. Primarily, it should be seen as a “moment of filch,” wherein everyone is trying to safeguard or steal subscribers.